Why Spend Big Money on Name Brand Equipment. Isn't all equipment basically the same?

    This is a question that deserves to be answered and that is the subject of this blog today. I have been an American Standard Dealer for many years but I have worked on so many other types of equipment. The major contenders ie, Lennox, Carrier, Bryant, York are very similar in quality provided you match the efficiencies and other features. But when it comes to some of the other brands such as Goodman, Armstrong, Ducane, and many other knock off brands. These prove to be much lower quality and will provide you with a product of much lower life expectancy. Often these products will be sold under the allure of a very enticing warranty, but as I tell many of my customers, you are going to need that warranty. While American Standard (Trane) does have a very good warranty with their product, I have found that I rarely need to use it.  The equipment has a very high quality in the way it is manufactured and I tell my customers that even if they did not know anything about what they are looking at, they would still pick out the American Standard product if it was setting side by side with some of these other manufacturers products. It is that obvious.Often the thickness of the metal makes it obvious. 

     Having to fix equipment everyday I see what works and what doesn't. That is why I continue to sell and service American Standard equipment. I believe that it is worth the extra money spent to get their quality equipment. Another very good example of how reliable American Standard equipment is, is by looking at the extended warranty costs. This is basically an insurance policy. With insurance everything is about statistical data. If the track record is that the equipment has lots of repairs that cost a lot to fix, the insurance policy will be much higher. With American Standard's extended warranties, you can purchase a 10 year parts and labor warranty for a very cheap price. This means that they have statistical data that says their equipment is very reliable therefore they don't have to charge very much for an extended parts and labor warranty. This is why I continue to only sell their product year after year. This is a tough decision since there have been many times when I have lost sales to people with the lower quality equipment but I know that in the long run, I am happier to be providing quality that lasts. So in the end, all equipment is not basically the same. There are very important differences. And as we have heard so many times before, you get what you pay for. This seems to be very true in this instance. 


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